AAP

This is an advertisement for the Nokia N96. The shots that persuade the viewer to buy the phone used in this video are tracking shot, close-up shot, extreme close-up shot. The tracking shot tracks the action to show how much effort the two men put in not to spoil the television, all to end in nothing (0:00 ~ 0:15). This reinforces the viewer’s feeling of the man’s disappointment and the N96 solving the man’s problems, allowing him to feel happy. The close-up shot allows the emotions of the characters to be framed, especially the parts where the man feels disappointment and sadness (0:12, 0:21, 0:29~0:30, 0:47, 0:51). The close up shot allows the viewer to see the man’s emotions (mostly happiness, a hint of amazement at 0:55 ~ 0:59).